I’m sure right now you understand the importance of staying active on social media to promote your business. Your Instagram marketing campaigns have to be important. If you’re not using Instagram to reach your customers, there is a good chance your competition is doing so. Actually, more than 70% of businesses in the United States are employing Instagram. Furthermore, 70% of hashtags with this platform are branded. That’s why it’s so important for you to leverage your Instagram profile to connect with your present customers and target prospective consumers as well. Believe it or not, consumers want to interact with brands on sociable media. We know that 80% of Instagram accounts follow at least one business profile.
If you’re getting lots of supporters, that’s great. However, you will need to learn how to convert your sociable media fans into customers, or your time and efforts won’t to pay back. But think about the consumers who don’t follow your business on Instagram? They might be interested in your products, services, and content, but they won’t see any of your promotions if they’re not following your profile.
That’s where Instagram advertisements enter into play. Buying advertisements on Instagram will help give you a huge benefit over your competitors who aren’t willing to spend the cash. That said, any right time you’re spending valuable marketing dollars, it’s important to ensure those efforts yield a higher ROI. You don’t want to blindly buy ads without making sure they’re profitable. If you’re not used to …